Advertising & Partnerships

Television, streaming, YouTube and Facebook in a single agreement, reaching a Bangladeshi-American audience that already watches Channel i. Rates are issued in the current media kit rather than published here, because they change.

What you can buy

Channel i carries two principal commercial formats on air. A TVC is a twenty to thirty second commercial, placed either inside a programme or news mid-break or immediately before and after it. A popup is a ten second on-screen placement during news or drama.

Both are sold as daily volumes across a monthly agreement rather than as single spots, and both run inside an afternoon-to-late-evening airtime window, which is when the diaspora audience is largest. Packages carry a minimum commitment; the current media kit states the term alongside the rate.

Included with every package

One agreement, four places to be seen

Airtime never runs alone. Every package carries exposure across the network’s streaming and social platforms as well as the broadcast channel.

Channel i television

Twenty-four hour satellite broadcast reaching most of six continents, carrying news, drama, entertainment and development programming.

iScreen streaming

The network’s own OTT platform, where programming is watched on demand rather than to a broadcast schedule.

YouTube

The official Channel i Online, Channel i News and Impress Telefilm channels, where clips and full segments reach viewers outside the broadcast footprint.

Facebook

The official Channel i, Channel i News and Channel i USA pages, which is where most of the day-to-day diaspora conversation happens.

Beyond airtime

Not every advertiser wants a spot schedule. These are quoted individually, because the production work differs each time.

Sponsored business features

A produced feature about your business, written or filmed or both, carried on Channel i USA and published here under a clearly labelled Sponsored Features category. Readers always see that it is paid placement, which is what keeps the rest of the coverage worth reading.

Event partnerships

Coverage, promotion and on-air presence around a business or community event, agreed ahead of the date.

Community campaigns

Public-interest and community campaigns run with organisations serving Bangladeshi-Americans.

Cross-platform promotion

A single campaign built across broadcast, streaming and social at once, rather than bought platform by platform. This is usually the right structure for a product launch, a store opening or an anniversary, where the point is repeated presence over a short window rather than steady airtime over months.

The process

How a campaign starts

How sponsored content is labelled

Paid features are published in the Sponsored Features category and are identified as sponsored on the article itself. Channel i USA does not publish paid placements inside ordinary editorial coverage, and does not remove or alter the label on request.

Advertising & partnership enquiry

Tell us what you want to achieve and the U.S. office will send the media kit that is current on the day you ask, with the packages and rates in force. Nothing here is binding.

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